This article is a part of a series of blog entries, which I refer to as “Authors Talk”. You can think of it as an author interview and, indeed, that is the name of the blog category. However, I prefer to see it as a friendly chat between fellow authors. Today I’m having this virtual chat with Scott Peters, author of – among others – adventure stories set in ancient Egypt. A detailed list of useful links to Scott Peters’s work can be found at the end of this article.
As a fiction writer, you create worlds. You create a different reality, populating it with characters and meaning. In essence, the role of writing as art is to inspire affect – that is, an emotion, a thought, or a state of mind. And learning how to manipulate readers can be an integral part of this endeavor.
At first, the idea of an author manipulating readers might sound controversial. This is probably a result of the connotations the word “manipulation” contains. But, as with so many other things, the controversy stops once you realize what manipulating an audience really refers to in this context.
Manipulating your readers creatively has nothing to do with writing gimmicks. The former is a legitimate literary device; the latter has nothing to do with the art.
In today’s article I’ll show you:
What it means to manipulate your audience.
Why would you want to do that.
How to manipulate readers in an efficient, respectful way.
I have complained many times on this blog about mediocre fiction. I’ve also complained about the loss of the art of reading. Put simply, the average person has lost the ability to read. Combining the two, we need to realize that, in order to read better fiction, we must also learn how to read better.
In other words, there is a chain of causes and consequences. It goes in a way like this:
As you can see, there is a feedback loop here. Reading a book poorly will cause you to leave some erroneous feedback. That is, it will lead you to either downplay the importance of a high-quality book, or overestimate the merits of a mediocre one.
Subsequently, this will distort the book’s intrinsic value. In a world replete with noise, a mediocre book read by mediocre readers receives far more attention than a higher-quality book misunderstood by its mediocre readers. Inevitably, this facilitates the creation and propagation of mediocre literature, which leads back to poor reading.
It is a very vicious cycle. And, since art imitates life (which imitates art in another vicious cycle), this leads us to societal mediocrity.